Work
Results from our own brand and Shawn's in-house roles.
Each case covers what the problem was, what was done, and what changed.
- Owned
- Our own brand, run with our own money.
- In-house
- Work Shawn led while employed at these companies. These weren't client projects.
OwnedFresh PeachesA store that's profitable on the first purchase.
- +115%ROAS, year over year
- +36%Onsite conversion rate, YoY
OwnedFresh PeachesSubscriptions went from 12% to 46% of the business.
- +111%Subscription revenue in 4 months
- 12% → 46%Subscriptions' share of monthly revenue
OwnedFresh Peaches5x Amazon revenue in one year.
- 5xAmazon revenue, 2023 → 2024
In-houseSamsungA rebuilt purchase flow for Samsung's mobile phones.
- +3%Increase in conversion rate
- MeUndiesIn-houseMeUndies
A digital transformation onto Shopify, with custom apps built from zero.
- 0 → 1Custom Shopify apps and internal CMS
- +33%Subscription rate in 4 weeks
- LegalZoomIn-houseLegalZoom
A funnel rebuild that lifted conversion 13%.
- +13%Conversion rate
- +3%Funnel start rate
- CBS InteractiveIn-houseCBS Interactive
An experimentation program, built from scratch.
- 3–8%MAPE on the conversion forecast
- 0 → 1A/B testing program, team trained
Next step
Want to talk through your numbers?
Answer a few questions about your business, then pick a time for a 45-minute intro call with Shawn.